WRBB

radio DJ logos

WRBB is Northeastern’s free-form radio station. As a member of the marketing team, I was given inspiration and guidelines from each DJ on what they were looking for in a logo. Each logo is tailor made to the desires and individuality of the DJ and their respective show.

beccadjlogo

'The 2nd Best Diner in Boston'

For this logo, the client wanted to go for a vintage feel and sent reference illustration images. I wanted to incorporate both imagery of diner food and music to capture the playfulness of the show.

'Lady Jams'

The ‘Lady Jams’ DJs wanted to convey a feminine identity and incorporate the imagery of jam flowing off of the text. I used purples, pinks, and a neutral sans serif to convey a calm, elegant feeling.

ladyjams
ondasfinal

'Ondas III'

The DJ behind this logo wanted to showcase her Uruguayan background, so I referenced the flag of Uruguay which includes blue stripes and a yellow sun. Also, by using the imagery of stripes, I wanted to communicate the importance of the music.

Here are some more examples:

trailmix
thefunktrunk
domKylefinal
desitwist
leafygreenspace2
dadshow